The Secret Of Adobe AD0-E202 Preparation

NEW QUESTION 1
A software company released a new product Software44.ID:12345. When analyzing the products report in order to see how the orders performed since the release of Software4, the product Name report looks like this:
* Software1:144 orders
* Software2:139 orders
* Software3: 58 orders
* Unspecified: 21 orders
The marketing manager wants Unspecified to appear with the product name in the report. What should the analyst do?

• A. Delete the rule set in Classification Rule Builder with all listed product IDs and product names.
• B. Tell the marketing manager that it cannot be changed the issue comes from the ecommerce/IT team and how they configured the product.
• C. Updated the Classification Imported file with 12345 value for product Software4.
• D. Update the Classification file with Software product name for 12345.

Answer: A

NEW QUESTION 2
What happens when an analyst checks the box ‘’make this an Experience Cloud Audience in the Segment Builder.

• A. Approves the segment for all Experience Cloud users
• B. Automatically tags the segment as an Experience Cloud Segment’’
• C. Allows for usage of the Segment in Audience Manager and Target
• D. Automatically shares the Segment with all adobe analytics users and user groups within the organization

Answer: C

NEW QUESTION 3
A streaming media company’s acquisition team want to understand when to end a free trial subscription of its product to maximize value.
Which Visualization in Analyst Workspace provides this information?

• A. A Cohort table with Free Trial Start’ as include criteria and ‘paid subscription ‘ as return criteria
• B. A line visualization showing free trial subscriptions over time
• C. A Fallout report showing where users dropped out during a three page subscription flow
• D. A Cohort table with free Start as inclusion criteria and Video Play as return criteria

Answer: C

NEW QUESTION 4
What are the main considerations when planning a segment?

• A. Audience elements, dimension approval process
• B. Audience scope elements approval process
• C. Audience scope time range process
• D. Audience dimension sharing groups time range

Answer: B

NEW QUESTION 5
A data analyst needs to create dashboards with the same elements metrics and dimension for six different divisions of the company. The divisions are captured by a variable called ‘’Company division’’ All users should have access to all the data.
What is the correct way to perform this task in Analysis Workspace?

• A. Use the dashboard visualization in Analyst Workspace
• B. Use the copy project option and rename it keeping all the same elements and sharing with the appropriate groups.
• C. Configure Adobe Workspace to automatically fllp through the panels.
• D. Use the dropdown option and allow users to change the dimension that defines the division so that they can change the dashboard.

Answer: B

NEW QUESTION 6
Segment used as checkpoint in a Fallout Visualization with four checkpoints must always use which container already?

• A. A container that is a high level then the overall context of the Fallout Visualization.
• B. A container that is at a visit level for the overall context of the fallout Visualization
• C. A container that is at a lower level than the overall context of the fallout Visualization
• D. A container that is at a Visitor level for the overall context of the fallout Visualization

Answer: C

NEW QUESTION 7
An Adobe Analyst Workspace project panel is set up to show all key Performance indicators(KPIs) The manager wants to be able to toggle between mobile phone, desktop, or all data in the KPI panel.
How can the manager accomplish this task using a single Panel component?

• A. Create a virtual report suite for mobile phone and desktop data.
• B. Apply both ‘’Mobile Phone’’ and Desktop’’ values as filters to the panel.
• C. Create a dropdown filter using the Mobile Device Type dimension.
• D. Create a dropdown filter using the Mobile device Type dimension.

Answer: A

NEW QUESTION 8
What are two possible ways to provide a segmented view of the data in Adobe Analytics? (Choose two.)

• A. Create a new workspace
• B. Create and apply a segment
• C. Create a virtual group and apply a segment to their view of the data
• D. Create a virtual report suite based on a segment

Answer: BD

NEW QUESTION 9
Refer to the exhibit:

What is the result if dragging and dropping a page name value item on the segment Drop Zone?

• A. A visit-based segment that includes entire visits in which the specific pages was viewed at least once
• B. A visitor-based segment that includes entire visitor from who saw the specific page at least once.
• C. A visit-based segment that included visit in which only the specific page was seen
• D. A hit-based segment that includes only the specific page

Answer: A

NEW QUESTION 10
A the analyst team has created an Analyst Workspace project featuring a Cohort Table and a Scatter Visualization. The executive team, which does not have Analytics access, has requested distribution of the report.
Which available file format should be used for distribution of the report?

• A. PFF
• B. PTT
• C. CSV
• D. XLSZ

Answer: C

NEW QUESTION 11
How would the analyst create a segment for a new visitor’?

• A. Use a segment container of “visitor”, where visit number is less than 1
• B. Use a segment container of “hit”, where visit number is less than 1
• C. Use a segment container of “visitor”, where visit number = 1
• D. Use a segment container of “hit”, where visit number = 1

Answer: C

NEW QUESTION 12
A newly-identified bot needs to be filtered out from all reports in a report suite. Which information from the bot can be used? (Choose two.)

• A. User-agent
• B. Query-string parameter
• C. IP address
• D. Country
• E. ISP

Answer: BC

NEW QUESTION 13
Using Intelligence Alerts in an Adobe Analyst Workspace Project, how far back does the alert’s anomaly detection go to determine data anomalies on the daily granularity?

• A. 15 weeks + same range last year
• B. 15 months + same range last year
• C. 365 days + same range last year
• D. 35 days + same range last year

Answer: C

NEW QUESTION 14
Which calculated metric represents the average number of times a user has on the site?

• A. Page Vires/Unique Visitor
• B. Visit/unique Visitor
• C. Page views/Visits
• D. Unique Visitor/Visits

Answer: C

NEW QUESTION 15
Metric event20 has the name ‘’Video event start;. but the manager who requested the dashboard would like the metric to show up in the report as ‘’Video play’’.
The web analyst does not have admin rights.
Which method will display a custom name of the metric used in a table in Workspace?

• A. Change the name of the metrics in the column settings of the table to the desired value.
• B. Manually edit the label of the metric to show up as desired.
• C. Use a calculated metric derived from the original metric, naming it as desired.
• D. Change the name of the metric in the report Suite Manager in the Success Events Section

Answer: A

NEW QUESTION 16
A company just hired a new analyst. The new resource does not have any previous experience with Adobe Analytics but does with a different free Analytics tool, which is also install on the website for remarketing proposes. When analyzing Bounce Rate in both of the tool, the sees a significant different between them.
What is a possible reason for this different considering the implementation do not have any issues?

• A. In Adobe Analyst Bounce rate is calculated using the formula ‘’Session divided by Enterie
• B. In some other Analytics tools, Bounce rate is calculated using the formula Single session divided by session.
• C. They way Adobe analytics visitors is different from the rest of the market based on IP addresses.
• D. In Adobe Analytics calculate Visitors is different from the rest of the market based on IP addresses.
• E. In Adobe Analytics, Bounce rate is calculated using the formula ‘’Bounces divided by Entries ‘’. In some other Analytic tool
• F. Bounce rate is calculated using the formula ‘’Single-page session divided by sessions.’’
• G. Metrics can never be compared between two different tools

Answer: C

NEW QUESTION 17
A visitor decides to download the white paper ‘’Jobs of the Future’’ from a financial service
Institutions online publication. While the download Event is triggered the evar56 which captures downloaded file named not fire.
Consider the following eVar setting set at Hit level and Allocation is Most recent (last)
What will the analyst see as the value for evar56 when looking at the number of downloads by file.

• A. Unspecified
• B. Jobs of the Future Other
• C. Other
• D. None

Answer: A

NEW QUESTION 18
Refer to the exhibit.

Analyzing results from multinational e-commerce, a data analyst realize much of the product view results and orders are being mapped to an ‘’unspecified’’ department name.
What is the probable cause?

• A. Product View is not the proper metric for Product Department thus causing the appearance of Unspecified.’’
• B. Product Department is a classification of product dat
• C. The products are not correctly updated or defined in classifications.
• D. Depending on time of the day, the Adobe Al will take longer to process Numeric 2 classifications.
• E. Not all products will have a defined name and departmen
• F. The unspecified is an expected behavior.

Answer: A

NEW QUESTION 19
Refer to the exhibit.

If the logic between the two containers within the segment is changed from ‘’OR’’ to ‘’AND’’, what will occur?

• A. No orders will be displayed.
• B. All the cart additions that are greater than or equal to seven will be displayed.
• C. The orders that are below seven will be displayed
• D. The orders that are above seven will be discovered.

Answer: C

NEW QUESTION 20
In the fallout Visualization which type of components can be added as checkpoints?

• A. Dimension Values using an OR statement
• B. Dimension values using a THEHN statements
• C. Dimension values using a Logic Group statement
• D. Dimension values using an AND statement

Answer: B

NEW QUESTION 21
Various reports show None Unspecified other, or unknow depending on the specific report viewed, generally, this breakdown means that the variable was not defined or otherwise unavailable.
Which statements explains the possible behavior of the data?

• A. Similar to events firing eVars, It is possible to see ‘’OTHER’’ in a merchandising eVar report when that variable is not defined before a success event.
• B. Similarly to non-mobile hits in mobile reports, mobile hits in all Visitor profile| technology report when that variable is not defined before a success event.
• C. When viewing classification data any value that does not have data associated with that particular returns ‘’NONE’’. To resolve this issue create a classification export file and classify the appropriate columns.
• D. This happens when a user comes to your site for the first and males a purchase without firing eVar1. If you view order in the eVar1 report, there is no value to attribute this order to, so it will appear as NONE:

Answer: B

NEW QUESTION 22
The Chief marketing Officer has established a monthly revenue target for an online and store and wants to see how revenue for the current month Is tracking towards that goal.
Which Visualization should be used for this report?

• A. Bullet
• B. Scatter
• C. Tree map
• D. Fallout

Answer: A

NEW QUESTION 23
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